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The Truth Demands Our Attention

In 2017, The New York Times set out to reaffirm its status as the world’s most trusted news source. A source that works tirelessly to get as close to the issue as possible. A source that examines the story from every angle. A source with an unwavering focus on the facts and a complete, undistracted view of the full story.

The truth demands an incredible amount of attention from the New York Times. And now the New York Times demands yours. During the US Primaries we blanketed print and online media with the issues shaping the United States, to ensure the truth got the attention it deserved.

Online and print from New York Times' "The Truth Demands Our Attention" campaign by droga5 creating awareness of the issues shaping our nation.
Social post from New York Times' "The Truth Demands Our Attention" campaign by droga5 creating awareness of the issues shaping our nation.
Full page print ad from New York Times' "The Truth Demands Our Attention" campaign by droga5 creating awareness of the issues shaping our nation.
Full page print ad from New York Times' "The Truth Demands Our Attention" campaign by droga5 creating awareness of the issues shaping our nation.
Social post from New York Times' "The Truth Demands Our Attention" campaign by droga5 creating awareness of the issues shaping our nation.
Primaries page to which all work directed in New York Times' "The Truth Demands Our Attention" campaign by droga5 creating awareness of the issues shaping our nation.